LUNAR FOX
lunar fox is a digital illustration project made for the design of a hoodie with two color variants for a brand called capyhoodies.
WHY
It was created with the intention of using a technique that I had not yet explored, which is the incorporation of collage in motion graphics, giving me a wide field where I could work and combining grunge and graffiti elements with saturated colors along with ancient colored sculptures. gray to give the project its own identity and convey the message that it is possible to draw inspiration from the past to create your own idea.
CONCEPT
This project is based on the idea of giving new life and meaning to classic or old elements, reinventing ideas to create new things, whether with your own work from a long time ago or classic art, it is always a great opportunity to look back, get inspired and create.
Capyhoodies is a digital business that focuses on creating illustration designs to be applied to hoodies for sale online. Its objective is to offer a wide variety of designs that can be promoted and purchased through its website or through direct contact through its Instagram account, with its proposal of individuality with original designs and the option of personalized designs, capyhoodies is presented as a Colorful brand that seeks to attract the attention of lovers of creative prints and hoodies.
The fire variant color of the hoodie design includes color in the hood and the waistband that complement the design, with a color palette that remids the flames and chinese style.
FRONTAL DESIGN
MAIN BACK DESIGN
The sky color variant of the hoodie design includes color on the hood and waistband that complements the design, with a softer color palette that evokes relaxation and clouds.
FRONTAL DESIGN
